[Translate to English:] Studio Tonic-Storedesign-Bhindi Jewelers

Bhindi Jewelers, Glendale

A tailored luxury experience

For the new Bhindi Jewelers multibrand store in Glendale, California, Studio Tonic created a retail environment centered around one idea: transforming the traditional store visit into a highly personal luxury experience. The project was realized in close collaboration with Obrist interior, translating the design vision into reality.

Bhindi Jewelers is a multi-generational, family-owned luxury retailer with more than 70 years of history and a strong heritage in fine jewelry and watches.

The Vision: Timepiece Haven

The design concept, “Timepiece Haven,” was inspired by the atmosphere of high-end luxury resorts, defined by a sense of arrival, thoughtful hospitality and personalized experiences.

Across 9,300 sq ft, the store brings together six luxury brands within a cohesive environment. The customer journey is shaped around three key moments: Grand Gestures, Tailored Experiences and Intimate Moments.

Grand Gestures – Arrival

The experience begins before entering the store. A striking custom light installation, visible through the transparent façade, creates a strong visual statement and draws customers inside.

Tailored Experiences – Multibrand

Different brand worlds come together within a harmonious overall concept, while maintaining Bhindi’s own identity throughout the space. Wood, natural stone, room dividers with woven leather, fabric paneling and custom wallcoverings create a warm and sophisticated material palette.

Intimate Moments – VIP Rooms

The VIP rooms provide an intimate setting for personal consultations and special purchasing moments. Custom elements developed specifically for Bhindi include a bespoke wallcovering for the VIP room and CPO (Certified Pre-Owned) area, as well as sensor-activated mirrors with illuminated Bhindi logos throughout the store.

The result combines grand gestures with intimate moments, brand presence with Bhindi’s own identity, and luxury retail with genuine hospitality, creating a Timepiece Haven designed around the customer experience.